Marketing EdVenture

1003. Visual Merchandising Presentation - MS PowerPoint

$10.00

Visual Merchandising is one of the elements of the promotional mix and is key to all retail and online environments. This product is a comprehensive presentation of all aspects of visual merchandising. Whether you teach Fashion Marketing, Sports & Entertainment, or Advertising, you will find this resource to be very valuable to your class discussions about the promotional mix. Additionally, it’s an invaluable resource for your students to reference when they are working on a project.

RESOURCE INFORMATION

GRADE LEVELS - 9th - 12th, Higher Education

SUBJECTS - Career and Technical Education, Marketing, Business

RESOURCE TYPE - Research, PowerPoint Presentations, Projects

FORMATS INCLUDED - MS PowerPoint

PAGES - 80 pages

TEACHING DURATION - N/A

PRODUCT CONTENT

What is Visual Merchandising?
Goals of Visual Merchandising
Signage
Exterior Displays
Atmospherics
Floorplan
Interior Displays
Planograms
Fixtures
Touchpoint Zones
Tools Visual Merchandisers need
Careers in Visual Merchandising
References

MARKETING STANDARDS

TEKS

§130.382. Advertising

(13) The student knows that successful marketers must develop, implement, and evaluate a promotional plan. The student is expected to:

(A) identify components of the promotional mix such as advertising, visual merchandising, and personal selling;
(B) demonstrate visual merchandising techniques for advertising marketing goods, services, or ideas;

§130.383. Fashion Marketing

(9) The student knows that a successful marketer must communicate information on retail products, services, images, and ideas to achieve a desired outcome. The student is expected to:

(A) demonstrate methods of advertising to communicate promotional messages to targeted audiences;
(B) use special events to increase sales;
(C) display visual merchandising techniques to increase interest in product offerings;
(D) implement display techniques to attract customers and increase sales potential; and
(E) manage promotional activities to maximize return on promotional efforts.

§130.386. Sports and Entertainment Marketing

(9) The student knows that successful marketers must develop, implement, and evaluate a promotional plan. The student is expected to:

(A) identify, create, and demonstrate elements of the promotional mix;

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TERMS OF USE

By purchasing this resource, you are agreeing that the contents are the property of Marketing EdVenture®, owned by Jacqueline P. Walker, and licensed to you only for classroom/personal use as a single user. I retain the copyright and reserve all rights to this product.

Have a wonderfully blessed day,

Jacqueline P. Walker

Marketing EdVenture®