Episode 31: Managing Fashion Show Logistics | Mastering the Production Series, Part 10
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Here's what to expect on this episode:
Today I'm focusing on logistics. As you've learned over the last few weeks, there are many parts to a fashion show production. This 10th and final part, will give you insight on:
- securing your location
- seating
- changing rooms
- the front and back of house
- security.
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As a fashion marketing teacher for 14 years, I managed the production of 12 fashion shows. These were student-led productions with several high-level positions and production teams. I'm going to break those down and discuss how to produce a fashion show. This 11-part series will cover:
- History of fashion shows
- Types of fashion shows
- Roles within the production
- Theme development
- Hosting a model call
- Models and merchandising
- How to develop segments
- Stage coordination
- Promotions
- Sourcing
- Logistics
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If you find value with this fashion show production series, I have a program that will available Fall 2024. It will provide a scope of resources to help you create and implement a successful fashion show. It's something I've wanted to do for years because a fashion show has so many moving parts. And of course, when you're managing students who are responsible for implementing the show, it really is a project management responsibility.
The program will contain:
- Video and audio modules
- Project management framework
- Propriety documents for management in all areas
- Signature model call framework
- An outline for creating your Fashion Show Bible
- Media kit framework
- Real examples from my productions
- Highlights of my student-led fashion shows and more.
Stay tuned for the early bird invitation to access the program. I look forward to you having access to that. And I also look forward to hearing about your fashion show productions and seeing them on Instagram. So be sure to connect with me at Marketing EdVenture on Instagram so that I can see all the wonderful work that you're doing with your fashion program.
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Follow me on Instagram Marketing EdVenture. I'd love to connect.
Visit my website for marketing education curriculum, Marketing EdVenture.
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CLICK HERE TO READ THE TRANSCRIPT FOR THIS EPISODE.
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MORE ABOUT JACQUE' WALKER:
The founder is Jacqueline Walker a former Fashion Marketing Educator who spent 14 years in a magnet school curating a 4-year fashion marketing program that consisted of a 3-year dual credit visual merchandising certification and an entrepreneurship academy. In 2020, she realized the need for digitally accessible marketing curriculum specifically for secondary classrooms. So, she decided to merge her experience in sales, retail management, project management, and teaching into an entrepreneurial endeavor to create a reservoir of resources for educators and students.
Over the years, Jacque' has attained a wealth experience, knowledge, and skills.
- Taught an 18-hr college credit certification program on a high school campus.
- Produced 12 student-run fashion shows.
- Empowered hundreds of students to develop an entrepreneurial mindset.
- DECA chapter advisor for 14 years.
- Educational collaborative opportunities with Earnst & Young, Mary Kay, JC Penney, Frito-Lay, Old Navy, Target, El Centro College, Wade College and many other businesses.
- Managed national IT projects for a top telecommunications company.
- Sales and management in clothing apparel and business data service industries.
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