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1008. Business Plan: Developing Your Objective - CTE MARKETING
1008. Business Plan: Developing Your Objective - CTE MARKETING
1008. Business Plan: Developing Your Objective - CTE MARKETING
Marketing EdVenture

1008. Business Plan: Developing Your Objective - CTE MARKETING

$4.00 $0.00

It seems like students really struggle with developing objectives for their DECA event or other marketing and business projects. So, I put together this activity to help students simplify defining a project’s objective. The “Your Objective” activity helps the student develop at least 1 objective for a project like a promotional plan, advertising campaign, marketing strategy, business proposal, etc. CTSO students in DECA, BPA, FBLA, and SkillsUSA will find this activity beneficial.

 

TIME

This activity is designed to span a 90-minute period inclusive of research, collaboration, development, and observation.

PRODUCT CONTENT

  • Instructional Handout
  • 4-page Template
  • Grading Sheet

MARKETING STANDARDS

TEKS

  • 130.382. Advertising
  • 130.384. Entrepreneurship
  • 130.385. Social Media Marketing
  • 130.386. Sports and Entertainment Marketing
  • 130.387. Practicum in Marketing
  • 130.389. Advanced Marketing

(1) The student demonstrates professional standards/employability skills as required by business and industry. The student is expected to:

  • (F) demonstrate time-management skills by prioritizing tasks, following schedules, and tending to goal-relevant activities in ways that use time wisely and optimize efficiency and results.

 130.382. Advertising

(11) The student knows pricing policies, objectives, and strategies.

(15) The student understands how media planning should achieve marketing objectives.

 130.384. Entrepreneurship

(5) The student explains the goal of a business and its unique proposition.

(7) The student explains investment and financial resources to achieve business goals and objectives.

(11) The student knows pricing policies, objectives, and strategies.

  • (A) develop and analyze pricing objectives.

 130.387. Practicum in Marketing

(7) The student knows how to use self-development techniques and interpersonal skills to accomplish marketing objectives. The student is expected to:

  • (B) develop short- and long-term personal goals.

(18) The student knows that marketers use investment and financial services to achieve goals and objectives.

(19) The student knows the concept of pricing and strategies used in determining and adjusting price. The student is expected to:

  • A) state goals of pricing.

 130.388. Extended Practicum in Marketing

(1) The student demonstrates professional standards/employability skills as required by business and industry. The student is expected to:

  • (E) employ teamwork and conflict-management skills with increased fluency to achieve collective goals.

(6) The student participates in a marketing experience. The student is expected to:

  • (B) develop advanced technical knowledge and skills related to the student's occupational objective.

 

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TERMS OF USE

By purchasing this resource, you agree that the contents are the property of Marketing EdVenture®, owned by Jacqueline P. Walker, and licensed to you only for classroom/personal use as a single user. I retain the copyright and reserve all rights to this product. 

Thanks so much for spending a moment of your time with me. I look forward to more engagement.

Have a wonderfully blessed day,

Jacqueline P. Walker

Marketing EdVenture®